Business marketing is the sale of products to customers for the purpose of doing business. In the U.S. ,the size of the business market, is much more large than the personal consumer market. Successful business marketing, can bring in more revenue and brand awareness. Unlike a personal market, in a business market one customer can purchase lots of goods at one time, and are usually more prone to brand loyalty.
As leaders in the global market, Samsung are huge business marketers. Their companies do not have personal stores that a customer can go into and purchase a product for personal use. Instead, they distribute all of their products to other companies to sell for them. This has been proven to be very successful, & Samsung will most likely continue this method for years to come.
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